Did your ASO change actually work?
Stop guessing.
ASO Sensor connects metadata changes with ranking movements and surrounding signals to determine whether the change likely helped, hurt or had no measurable impact.
Positive Impact
Confidence 86%
Weighed against
- Competitors
- Market
- Ratings
- Seasonality
Keyword field updated
Today
—
Measuring
Subtitle changed
14 Sep
#48#27
Helped86% confidence
Promotional text updated
2 Sep
#22#21
No measurable impact
App name shortened
21 Aug
#19#31
Hurt71% confidence
A ranking chart tells you what happened. It doesn't always tell you why.
What it doesn't tell you
Why?Your rankings can move because of:
- Your own metadata changes
- Competitor changes
- Market-wide movements
- Rating changes
- Seasonality
- Other ranking factors
- Tracking anomalies
ASO Sensor evaluates the surrounding context before recommending an action.
From a detected change to the next action.
Five steps, run on every change.
ExampleSubtitle Change
Detect
A metadata or ASO change is detected.
Subtitle changed
US · App Store · 14 Sep
Identify
Find the keywords potentially affected.
18
Affected keywords
Compare
Compare ranking movements and relevant surrounding signals.
#48#27
14 improved · 1 declined
Evaluate
Determine whether the change appears positive, negative or inconclusive.
Confidence 86%
Recommend
Turn the result into the next action.
Keep the current subtitle
Investigate the next high-opportunity keyword
When rankings fall, don't panic. Diagnose first.
ASO Sensor can investigate likely causes such as:
01Investigate
- Your own metadata changes
- Competitor movements
- Rating changes
- Market-wide changes
- Seasonality
- Tracking issues
02Decide
Then tell you whether you should:
Act
A real problem worth responding to now.
or
Wait
Likely temporary. Changing things now could make it worse.
Stop guessing which ASO changes work.
Start with your app and discover your ASO opportunities.